The Content Creator apprenticeship has been reformed as part of the wider national changes to apprenticeship assessment. A new assessment plan has now been published, marking an important shift in how apprentices on this standard will be assessed and supported going forward.

Accelerate People enjoyed a fantastic two days exhibiting at the Apprenticeships & Training Conference (ATC) 2026 at ACC Liverpool.

For years, apprenticeship assessment plans told assessment organisations exactly what to do. They specified the assessment methods, prescribed the logistics, dictated how resits should run, and laid out operational details right down to sequencing and evidence expectations.

To help apprentices achieve better outcomes in their assessments

Apprenticeships are designed to help people build real workplace skills, confidence, and occupational competence. To understand whether an apprentice is ready for their role, structured assessment methods that measure knowledge and skills in meaningful ways are utilised.

To help apprentices achieve better outcomes in their assessments